SSRS Report Builder 3.0 is a very good tool once you understand it. But clearly some parts were built by eager, thorough coders and others were less ambitious. I fear the ability to embed images from a Database is one such example. Conceptually it is right, the executional is, well, less than exceptional. There are very few actual options for rendering, specifically, compressing the image for faster rendering. Now, I do realize that a developer could attach some code to accomplish it, however, it is not very realistic or easily accomplished. Perhaps in the next version they will update this…perhaps.